Fintech PR agency for payments, neobanks and financial services.
Neobanks, payments, insurtech, crypto: Ballou opens the doors of the finance and tech newsrooms that matter.
Free, no commitment
Our clients, recently in
- TechCrunch
- Sifted
- BBC
- The Register
- Business Insider
Recommended by 30+ European VC funds
Recognised by PR Week and PRovoke in 2026
- 25+
- years of tech PR
- 800+
- scale-ups and funds supported
- 4
- offices in Europe
In fintech, coverage is won on credibility
In fintech, press coverage isn't an awareness exercise: it's a credibility exercise. A finance journalist will check your numbers, your licences and your model before writing a line. Ballou has been preparing that ground for 25 years (neobanks, payments, insurtech, crypto) with the finance and tech desks that set the agenda in London and across Europe.
Credibility before visibility
A finance desk forgives nothing. We prepare your spokespeople, your numbers and your answers to the hard questions before we pick up the phone.
Finance AND tech desks
A fintech is told one way in the Financial Times and another in TechCrunch. We work both registers, never with the same release.
Regulation, crisis, sensitive stories
Licensing, incidents, controversy, regulatory change: our senior consultants step in where one wrong sentence is expensive.
Real results, not promises
top tier articles in one day
“The Ballou team quickly grasped our needs in the French market. In a single day of media meetings, we landed 7 placements in leading titles.”
Rebecca RicoyMarketing Director LATAM & EMEA, DuolingoFrom emerging brand to industry reference
“Ballou helped raise Speedinvest's profile when we were still an emerging brand in European venture capital.”
Oliver HolleManaging Partner, SpeedinvestYour message in front of the audiences that matter
A selection of articles secured by the Ballou teams over the last 24 months. Not Google News filler, articles read by your customers, investors and talent.
You're in the right place if…
Ballou supports companies that make communications a strategic lever for their growth.
You are a tech company between Series A and IPO, or an established business in transformation.
You see communications as a performance driver, not a checkbox.
You are approaching a key phase, raise, IPO, M&A, European expansion, major product launch.
You want a long-term partner with European reach, not a one-off agency.
35 consultants, 4 offices, one team
London, Paris, Berlin, Barcelona. Integrated specialists who master local media, cultural codes and editorial rhythm in each market. No outsourcing, no scattered freelancers.
Which fintechs do you work with?
Neobanks, payments, insurtech, crypto and financial infrastructure. Recent work includes Sumsub (identity verification), covered by the BBC, and Mouro Capital, Santander's fintech fund, in Sifted.
Which media do you target?
Finance desks (the Financial Times, Business Insider, Sifted) and tech desks (TechCrunch, The Register), plus the payments and insurance trade press depending on your segment.
Do you work with specialist funds?
Yes. Mouro Capital and Speedinvest are among our clients on the investor side.
Can you support us on a regulatory issue or a crisis?
Yes. Ballou is there before, during and after: preparation, media response, reputation management, all with senior consultants, not an outsourced unit.
How do we start?
The PR maturity test takes two minutes. Or talk to an expert (reply within 24 working hours).
Tell us about your project
What happens next
- 1You tell us what you are working on. It takes a minute.
- 2A Ballou expert replies within 24 business hours.
- 330 minutes together to find your levers, no commitment.
Write to us
infouk@balloupr.com
A Ballou expert replies within 24 business hours. Free, no commitment.
Step 1 of 4
Your data stays confidential, under GDPR.